SiGNAL BiZHUB is a business support network based in Hampshire, offering co-working, training, events and mentoring for local small businesses. As the community grew, they needed a clearer online presence — something that would not only explain what the BiZHUB is, but also provide a proper home for its paying members.

They asked Luminous Industries to design and build two linked websites:

• A public-facing marketing site to promote the BiZHUB, explain membership benefits, and attract new interest.

• A secure members-only site where existing members could access events, resources and updates.

The goal was to create something professional, easy to use, and aligned with the welcoming, no-nonsense feel of the SiGNAL brand.

We started with the public site: signalbizhub.co.uk. This was designed to be clean, simple and focused on conversion — giving visitors a clear understanding of what the BiZHUB offers and how to join. We kept the navigation light, used real photography wherever possible, and structured the content to guide people through the “why join” decision quickly and clearly.

Next came the members’ site: members.signalbizhub.co.uk. This needed to be more functional — a space where members could log in and immediately access useful resources. We designed a layout that prioritised clarity: upcoming events, recorded sessions, guides, and member-only updates, all easy to find. We also made sure the admin team could manage the site without needing tech support.

Both sites were built using no-code tools to keep things fast, flexible and easy to maintain.

The new websites gave SiGNAL BiZHUB a much stronger digital presence — and one that’s more in step with the value they deliver in person.

The public site made it easier for potential members to understand what the BiZHUB is all about, while the members’ site improved access to resources and reduced admin time for the team behind the scenes.

Both platforms now work together to support the BiZHUB’s mission: helping small businesses thrive by giving them the right connections, tools and support — both online and off.